Plan it out
Elevate your strategy
From comprehensive strategic plans and audience research to data-driven content strategies and campaign roadmaps, I tailor your strategy to amplify your impact goals. By choosing my strategy services, you’ll get a roadmap that not only aligns seamlessly with your mission but also drives tangible results.
Don't see what you're looking for? Let's talk about it.
Vast industry expertise includes distribution, wholesale, B2B, B2C, health and wellness, horticulture and agriculture, mental health, and psychology, entrepreneurship, SEO, and marketing. I help connect, inform, and inspire action, ensuring your voice is heard, and your mission is propelled forward. Your impact is my priority.
Content Audits
- Description: An evaluation of your existing content to assess its quality, relevance, and alignment with your goals. The audit identifies areas for improvement and optimization.
- Use Case: Helps streamline your content efforts, improve content quality, and align messaging with your social impact mission.
Content Strategy
- Description: The creation of a structured plan for content creation, distribution, and management. It includes audience analysis, topic research, and a content calendar.
- Use Case: Essential for organizations aiming to maximize the impact of their content marketing efforts by ensuring consistency and relevance.
Audience Research and Profiling
- Description: In-depth analysis of your target audience, including demographics, preferences, behaviors, and pain points. This informs content and messaging strategies.
- Use Case: Ensures content resonates with your audience and increases engagement.
Competitive Analysis
- Description: Evaluating the content and strategies of competitors to identify opportunities for differentiation and improvement.
- Use Case: Helps organizations stand out in a crowded social impact landscape.
Campaign Roadmaps
- Description: Strategic planning for the execution of specific social impact campaigns. It includes defining objectives, tactics, timelines, and key performance indicators (KPIs).
- Use Case: Guides organizations in launching and monitoring campaigns to achieve their mission-related goals.
Email Marketing Strategy
- Description: Development of a comprehensive email marketing strategy , includes email list segmentation, content planning, automation setup, and ongoing campaign optimization.
- Use Case: Maximize the impact of email communications by engaging supporters, this strategy enhances campaign effectiveness.
SEO and Keyword Strategy
- Description: Research and development of SEO and keyword strategies to improve online visibility and search engine rankings.
- Use Case: Enhances the discoverability of content related to your social impact initiatives.
Analytics and Performance
- Description: Implementing tools and processes to track content performance and measure its impact against predetermined objectives.
- Use Case: Provides valuable insights for refining content and strategy over time.
Ready to Get Started?
Let's Talk.
Connect with me on the interwebs.
With the right words, you can inspire
Explore more on Strategy
Strategic communications and storytelling can foster change and inspire action, and these posts are a guide to help you do just that.
